Tag Archives: Asahi

Asahi eyes China’s market with ‘resilient’ growth, cherishes ‘quality consumer

Born in Italy since 1963, Peroni Nastro Azzurro, a global leading high-end beer brand promoted by Asahi Group officially entered the Chinese market. It launched an iconic flagship “House of Peroni” in Shanghai in August, reflecting Asahi’s full confidence in the “resilient” Chinese market despite facing some challenges such as the impact of the ongoing pandemic. China is the largest

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Asahi hikes retail beer prices for first time in 14 years

Asahi Breweries will increase prices across the vast majority of its beverage lineup, passing on surging ingredient and packaging costs to customers in a move that could spur rivals to follow suit. The hikes announced Tuesday, set to take effect Oct. 1, span 162 products including the flagship Asahi Super Dry beer, nonalcoholic drinks, chuhai canned cocktails and domestic whisky. Beer prices on store

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