For the first nine months of this year, breweries in Bulgaria have launched a total of over 25 new brands and assortments of beer on the market, and sales exceed by 5.3 million liters the levels for the same period of 2021, the Union of Brewers in Bulgaria announced. The production and sales of beer in the country generate nearly BGN 530 million in added value and over BGN 335
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Vineet Sharma, Vice President, Marketing at AB InBev, shares the brand’s marketing strategy and talks about its partnership with the FIFA Qatar World Cup Anheuser-Busch InBev has now entered India’s whiskey market, which has been projected to grow at 4.2% CAGR (2021-26), 17% (2021-22). As Magnum Double Barrel come to the market for the first time in India, Vineet Sharma,
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Just over a year ago, beer maker AB InBev announced its plan to achieve “net zero” emissions by 2040. By 2025, the company aims to source all of its purchased electricity from renewable sources and reduce Scopes 1 and 2 emissions by 35%. It also plans to reduce emissions “across the value chain” by 25%. AB InBev noted the following progress in its latest ESG
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