How AB InBev’s CEO Transition Highlights The Need For Different Types Of CEOs In Different Situations

Carlos Brito built AB InBev into the world’s biggest brewer over the past 15 years. Now, at age 61, he’s handing the reigns over to Michel Doukeris. In the words of InBev chair, Martin Barrington, “Doukeris’ expertise in brands, consumers and innovation meant the 48-year-old was ideally suited for the company’s next phase.” Different phases, different situations, different types of leaders.

Some leaders are more commercially focused, driving customer impact and revenue growth. Others are better suited to enhancing operational rigor and accountability. Still others build foundations, strengthening capabilities and enablers like people, infrastructure, systems & processes, balance sheets & cash flows, potentially through mergers and acquisitions.

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